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Copywriting: Scrivere Per Vendere
Paperback
Series: Copywriting Persuasivo, Book 2
Publisher: Lightning Source Inc
Published: Jul 4 2022
Pages: 104
Weight: 0.24
Height: 0.22 Width: 5.00 Depth: 8.00
Language: Italian
Scopri i segreti del copywriting persuasivo e scrivi email e pagine di vendita efficaci.
Se hai un'impresa o un sito di e-commerce e desideri dare uno slancio alle vendite, un lavoro di scrittura che descriva al meglio gli articoli che metti in commercio risulta fondamentale, specie sul web. Il mercato è cambiato e una buona recensione, magari dal taglio fortemente persuasivo ed emozionale può fare breccia tra i lettori, portandoli all'acquisto. Esamineremo come la componente persuasiva ed emozionale giochi allo stato attuale delle cose un ruolo sempre più determinate agli occhi del target di riferimento. La componente logica, informativa e razionale, però, non deve mai mancar affinché tu, in qualità di scrittore possa risultare quanto più affidabile possibile e non un semplice venditore. Analizzeremo poi le barriere che il copywriter ha il compito di rimuovere, per far concludere una transazione. Luigi Padovesi fornirà , poi, una serie di consigli utili su come scrivere un testo fortemente orientato alla vendita.
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