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Email Marketing: Trasforma I Lead in Clienti
Paperback
Series: Online Marketing, Book 3
ISBN13: 9781093105117
Publisher: Independently Published
Published: Apr 7 2019
Pages: 132
Weight: 0.30
Height: 0.28 Width: 5.00 Depth: 8.00
Language: Italian
Tra tutte le tecniche di Marketing, Online e Offline, l'Email Marketing garantisce percentuali di successo tremende.
Ma devi farlo nel modo giusto.L'Email Marketing vecchio stile consisteva nel raccogliere indirizzi email a cui mandare pubblicità . Questa tecnica non funziona più è necessario formare e lavorare sul cliente, tramite una procedura di Lead Nurturing.
Con Email Marketing di Luigi Padovesi scoprirai:
- Cos'è l'email marketing e perchè è una grande opportunitÃ
- Cosa sono le newsletter
- Le transactional email
- Cos'è e come si usa un autoresponder
- I segreti per inserire Call To Action efficaci
- Le tecniche per creare email di interesse
- Le basi fondamentali per l'email copywriting
- Come analizzare le statistiche e migliorare sempre
- Gli errori da evitare a tutti i costi
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