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Influence and Persuasion (HBR Emotional Intelligence Series)

Influence and Persuasion (HBR Emotional Intelligence Series)

Morgan, Nick
Cialdini, Robert B.
Review, Harvard Business

Paperback

Series: HBR Emotional Intelligence

Business GeneralManagement

Publisher Price: $19.99

ISBN10: 1633693937
ISBN13: 9781633693937
Publisher: Harvard Business Review Pr
Published: Dec 5 2017
Pages: 160
Weight: 0.35
Height: 0.60 Width: 5.00 Depth: 6.90
Language: English

Changing hearts is an important part of changing minds. Research shows that appealing to human emotion can help you make your case and build your authority as a leader.

This book highlights that research and shows you how to act on it, presenting both comprehensive frameworks for developing influence and small, simple tactics you can use to convince others every day.

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Business General