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Open Daily: 10am - 10pm | Alley-side Pickup: 10am - 7pm
3038 Hennepin Ave Minneapolis, MN
612-822-4611
Brand in the Age of Synthetic Media: How Generative AI, Deepfakes, and Synthetic Content Are Reshaping Brand Identity, Trust, and Creative Strategy

Brand in the Age of Synthetic Media: How Generative AI, Deepfakes, and Synthetic Content Are Reshaping Brand Identity, Trust, and Creative Strategy

Paperback

Series: Marketing in the Age of AI, Book 10

AccountingManagementMarketing

ISBN13: 9798185842232
Publisher: Independently Published
Published: Jul 6 2026
Pages: 138
Weight: 0.43
Height: 0.30 Width: 6.00 Depth: 9.00
Language: English

Your brand's voice can be mimicked. Your visual identity can be generated. Your spokespeople can be cloned. What cannot be synthesized?

Brand in the Age of Synthetic Media is the definitive strategic guide for brand professionals navigating the generative AI revolution - the book that addresses the questions no channel-specific marketing guide can answer: What does brand identity mean when any aesthetic can be generated at will? What does brand trust mean when any content can be fabricated? What does brand creative strategy mean when the constraint of production cost has been removed?

Also from

Geissler, Robert

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Marketing