Open Daily: 10am - 10pm | Alley door pickup 10am - 7pm 3038 Hennepin Ave Minneapolis, MN
612-822-4611

  • Open Daily: 10am - 10pm
    Alley-side Pickup: 10am - 7pm

    3038 Hennepin Ave Minneapolis, MN
    612-822-4611

Open Daily: 10am - 10pm | Alley-side Pickup: 10am - 7pm
3038 Hennepin Ave Minneapolis, MN
612-822-4611
The Autonomous Ad Stack: How AI Is Automating Media Buying, Creative, Targeting, and Measurement Across the Modern Advertising Ecosystem

The Autonomous Ad Stack: How AI Is Automating Media Buying, Creative, Targeting, and Measurement Across the Modern Advertising Ecosystem

Geissler, Robert

Paperback

Series: Marketing in the Age of AI, Book 7

AccountingManagementMarketing

ISBN13: 9798185457894
Publisher: Independently Published
Published: Jul 3 2026
Pages: 118
Weight: 0.37
Height: 0.25 Width: 6.00 Depth: 9.00
Language: English

The machine is buying your ads. Do you know what it's optimizing for?

The Autonomous Ad Stack is the definitive guide to AI-driven advertising - from real-time bidding and dynamic creative optimization to behavioral targeting, attribution, brand safety, and the post-cookie targeting stack. Robert F. Geissler traces how AI has automated every layer of the modern advertising ecosystem, identifies precisely where autonomous optimization creates value and where it creates risk, and builds the framework for the integrated human-machine advertising strategy that outperforms either approach alone.

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