Marketing in 2023

Is marketing a good career? by Trappe, Christoph

Advances in Brand Semiotics & Discourse Analysis by

The art of building strong brands by Ait Chalal, Yacine

Dealing with Socially Responsible Consumers: Studies in Marketing by

Integrierte Markenführung im digitalen Zeitalter: Bedeutung - Konzepte - Instrumente - Evaluation by Westermann, Arne, Ghorbani, Mijka

The Seven Figure Marketing Mindset For Novelists by Sperling, Jody J.

Digital Transformation in Sales: How to Turn a Buzzword Into Real Sales Practice - A 21-Step Guide by Rainsberger, Livia

Sport Team Identifikation: Eine Multidimensionale Konzeption Zur Erklärung Der Identifikation Mit Professionellen Sportmarken by Von Der Wense, Daniel

Schlüsselwerke Der Werbeforschung by

Reinventing Fashion Retailing: Digitalising, Gamifying, Entrepreneuring by

Fashion Heritage: Narrative and Knowledge Creation by

Research on Islamic Business Concepts: Proceedings of the 12th Global Islamic Marketing Conference, December 2021 by

Kundenbindungsprogramme Für Industrieunternehmen Mit Indirekten Kunden: Wertegemeinschaften Im B2B Zur Verbesserung Der Kundenloyalität by Pankow, Michael

The Evolution of Made in Italy: Case Studies on the Italian Food and Beverage Industry by Veronesi, Vittoria, Schiavello, Martina

Tourism and Hospitality in Asia: Crisis, Resilience and Recovery by

Serving the Customer: The Role of Selling and Sales by

Kinder- und Familien-InfluencerInnen-Marketing. Problematiken und Risiken by Anonymous

Consumer Behavior: Understanding Consumers- Designing Marketing Activities by Hoffmann, Stefan, Akbar, Payam

Internal Communication and Management: Theory and PRAXIS Communication-Centered Management by Buchholz, Ulrike, Knorre, Susanne

TikTok Explained;: A Beginner's Guide to the Viral Video App by Wyatt, Jake

Verpackung als Marketinginstrument in Zeiten des Nachhaltigkeitstrends by Draser, Karla

Neuromarketing in Business: Identifying Implicit Purchase Drivers and Leveraging Them for Sales by

Green Marketing in Emerging Economies: A Communications Perspective by

Global Competitiveness: Ten Things Thai Businesspeople Should Know by Wall, William Philip

Technology Advances and Innovation in Wine Tourism: New Managerial Approaches and Cases by

The Joy of Propaganda: The How and Why of Public Relations and Marketing by Bradford, Jeff

How does web design affect consumers' trust in online shopping? by Petker, Julia

Social Media Marketing: 2 in 1: Become an Influencer & Build an Evergreen Brand using Facebook ADS, Twitter, YouTube Pinterest & Instagram by Mastery, Income

Marketing Strategies Essential Learn How Your Business Can Meet Customer Needs in an Increasingly Competitive Market by Gibson, Brian

Case Based Research in Tourism, Travel, Hospitality and Events by

Live Selling Secrets by Hearin, Sunni

Marketing- und Vertriebstheorien. Trendforschung, Ideengewinnung, Selektion und Bewertung, Zielgruppenfindung, Hakenmodell, Lean Startup, Markenmanage by Schoppus, Darius

Know-How of Branding Products and Services in the Digital Space by Nathan Mba Msc B. a. Fcim (U K), Dan VIV

New Consumer Culture in China: The Flower Market and New Everyday Consumption by Liu, XI

Digital Entrepreneurship and the Sharing Economy by

Business Model Innovation: New Frontiers and Perspectives by

Digital Dawn in Adland: Transforming Australian Agencies by Crawford, Robert

Business-to-Business Marketing: How to Understand and Succeed in Business Marketing in an Emerging Africa by Adeola, Ogechi, Hinson, Robert, Owusu, Richard Afriyie

Building Corporate Identity, Image and Reputation in the Digital Era by

Brand Management in a Co-Creation Perspective: Communication as Constitutive of Brands by Hansen, Heidi

Bessere Strategieentscheidungen in Sales, Marketing & Co.: Datenanalyse, Automatisierung Und Visualisierung Per Knopfdruck Mit Power Bi - Eine Einführ by Hilbig, Heino

How Music Grows Brands: The Field Guide by Belliotti, Joe, Jolly, Rebecca

Huawei: From Catching Up to Leading by Dong, Xiaoying, Yan, Mengling

Science Not Sorcery: Behavioral Economics for Marketers by Sullivan, Rebecca L.

Das Konsumverhalten junger Frauen im Bereich Nachhaltigkeit von Kleidung by Prescher, Jule

I Am My Brand: How to Build Your Brand Without Apology by Springer, Kubi

A Bridge Not Too Far: Where Creativity Meets Innovation by Ohri, Deepak

Creating Superfans: How to Turn Your Customers Into Lifelong Advocates by Hodak, Brittany

Entrepreneurial Journalism: Strategien Und Methoden Für Journalisten Und Medienentwickler (At) by Pranz, Sebastian, Heidbrink, Henriette

Intense Group Behavior and Brand Negativity: Comparing Rivalry in Politics, Religion, and Sport by Havard, Cody T.

Technology-Oriented Customer Touchpoints in Context of Services in Retailing: A Differentiated Analysis on Social Presence and Privacy Calculus by Röding, Tobias

Konsumentenpräferenzen beim Kauf von Secondhand-Luxusgütern by Perret, Jens K., Mehn, Audrey, Schuck, Katharina A.

3 Libros en 1 Cómo Ganar Mucho Dinero Desde Casa Negocios Online, Criptomonedas, NFTs y Metaverso Para Principiantes by Costa, Dante Di

Manejo de Objeciones: Conviértete en el Mejor Cerrador e Incrementa Tus Ingresos by Mastery, Income

Prospección: Incrementa tus Ingresos y Aprende a Tener Operaciones Comerciales by Mastery, Income

Digital Marketing All-In-One for Dummies by Diamond, Stephanie

Promotion of Natural and Cultural Heritage for Tourism Development by Ibrahimi, Behije

Vertrauen. Macht. Wirtschaft.: Sicher Führen in Unsicheren Zeiten by Woischwill, Branko, Bogott, Nicole

Marketing Para Redes Sociales: Como Construir tu Marca Personal para Convertirte en Influencer by Mastery, Income

Overseas Week Hamburg, August 1922: Her Political, Economic, and Cultural Aspects by

It Ain't Rocket Science, Friend!: How to Position Your Expertise, Build An Authentic Personal Brand, and Plan a Profitable Launch in 90 Days. by Johnson Kirkman, Brianca

Managing Sales Pipeline(s) with Pipedrive by Specchia, Antonio

تحسين جودة الاداء الاستر by الخفاجي, ح&#, كحيط, امل ع&

We Are All Weird: The Myth of Mass and the End of Compliance by Godin, Seth

Das Konsumentenverhalten deutscher und russischer Millennials. Interkulturelle Analyse in Bezug auf nachhaltig produzierte Lebensmittel by Tokar, Darja

Entwicklung eines neuen Projekts und ausgewählter Kommunikationsmaßnahmen. Kritische Analyse des Gangway e.V. by Sucher, Sarah

The New Rules of Lead Generation: Proven Strategies to Maximize Marketing Roi by Scott, David

Ethical Tribing: Connecting the Next Generation to Israel in the Digital Era by Golden, Michael, Landau, Joanna

The Pocket Guide to Product Launches: Get Confident, Go to Market, and Win by Sheehan, Mary

The Status Revolution: The Improbable Story of How the Lowbrow Became the Highbrow by Thompson, Chuck

Let the Story Do the Work: The Art of Storytelling for Business Success by Choy, Esther

Into the Metaverse: The Essential Guide to the Business Opportunities of the Web3 Era by Hackl, Cathy

ChatGPT FOR STARTUPS: Hyperscale Your Business with this Game-Changing Technology by Hegazi, Amir

Customer Centricity in Der Neuproduktentwicklung: Radikale Kundenorientierung ALS Schlüssel Für Potenzialstarke Innovationen by Rademacher, Ute

Brain Glue - How Selling Becomes Much Easier By Making Your Ideas "Sticky" by Bond, James I.

Ethical Tribing: Connecting the Next Generation to Israel in the Digital Era by Golden, Michael, Landau, Joanna

Instagram Markkinointi (Sosiaalisen Median Markkinointi) by Mäkelä, Emilia

Sosiaalisen Median Markkinointi (Digitaalinen Markkinointi) by Mäkelä, Emilia

Google Markkinointi (Digitaalinen Markkinointi) by Mäkelä, Emilia

Sisältömarkkinointi (Markkinointi Tekniikka) by Mäkelä, Emilia

Advanced Con Quest: The Art of Selling At Cons by MacKie, Megan

Fit for Purpose: Synthesizing Customer Experience with Strategy for Accelerated Business Results by Zheglov, Alexei, Anderson, David J.

Principles of Marketing for a Digital Age by Tuten, Tracy L.

Advanced Con Quest: The Art of Selling At Cons by MacKie, Megan

The Influential Marketer: 366 Crackin' Copywriting, Marketing & Mindset Ideas to Skyrocket Your Results, One Day at a Time by Plummer, Steve

Secrecy in Public Relations, Mediation and News Cultures: The Shadow World of the Media Sphere by Cronin, Anne M.

Mobile Commerce. Smartphones im E-Commerce by Wuggenig, Beate

Handbook of Research on the Interplay Between Service Quality and Customer Delight by

Marketingkommunikation, Unternehmensimage Und Kundenbindung by Bugandwa Munguakonkwa, Deogratias, Kalere, Rodrigue, Sivunavirwa, Josué

Marketing Communication, Corporate Image and Customer Retention by Bugandwa Munguakonkwa, Deogratias, Kalere, Rodrigue, Sivunavirwa, Josué

Comunicazione Di Marketing, Immagine Aziendale E Fidelizzazione Dei Clienti by Bugandwa Munguakonkwa, Deogratias, Kalere, Rodrigue, Sivunavirwa, Josué

Comunicação de Marketing, Imagem Corporativa E Retenção de Clientes by Sivunavirwa, Josué, Bugandwa Munguakonkwa, Deogratias, Kalere, Rodrigue

МАРКЕТИНГОВЫЕ КОММУНИК&# by Бугандва &#1, Калере, Ро&#, Сивунави&#10

Sharing Behavior of Brand Crisis Information on Social Media: A Case Study of Chinese Weibo by Yang, Changzheng

Marketing Und Innovation in Disruptiven Zeiten by

Space Marketing Spaceports: Communicating with Stakeholders, Communities, and Key Leaders by House, Izzy

Steigerung des Markenbewusstseins bei NROs _ (CONASU-Fallstudie in Tansania) by Runji, Angelus

Migliorare la consapevolezza del marchio nelle ONG _ (Studio di caso CONASU in Tanzania) by Runji, Angelus

Améliorer la notoriété de la marque dans les ONG _ (Étude de cas de CONASU en Tanzanie) by Runji, Angelus

Sensibilização da marca nas ONG _ (Estudo de caso CONASU na Tanzânia) by Runji, Angelus

Повышение осведомленно&# by Рунджи, Ан&#

Pay What It's Worth: You Don't Need to Set a Price on Value by Joyce, Tara

You Must Market Your Book by Corder, Honoree

Аспекты, которые влияют &#1085 by Арора, Хар&#

Aspekte, die das Fernsehpublikum beeinflussen, Werbung zu sehen by Arora, Harsh

Aspects qui influencent les téléspectateurs à regarder les publicités by Arora, Harsh

Aspetti che influenzano il pubblico televisivo a guardare la pubblicità by Arora, Harsh

Aspectos que influenciam a audiência televisiva para ver anúncios publicitários by Arora, Harsh

The Zero to 100 Million Sales Blueprint by Garth, Gary

Instagram Marketing: A Guide to Growing Your Brand with Instagram by Kirby, Jacob

Assemblage: The Art and Science of Brand Transformation by Probst, Emmanuel

Start for Success: The Entrepreneur's Guide to Start-ups by Cavelle, Jan

Seu Primeiro Cliente de Social Media em 24h: Guia Social Media by Stk, Patricia

Start for Success: The Entrepreneur's Guide to Start-ups by Cavelle, Jan

Diversität in Marketing & Sales: Best Practices Von Agenturen, Beratungen Und Unternehmen by

Управление маркетингом: by Абада, Жак &

Editing for Communications Professionals by Tingle, Cathy

Sustainability and Social Marketing Issues in Asia by

Social Impact of Wine Marketing: The Challenge of Digital Technologies to Regulation by Ramsak, Mojca

Encounters at the Counter by

SM's Ultimate Book Marketing Guide by White, Kevin

Фармацевтический марке&# by Кумар, Пра&#

Marketing Farmacêutico na Índia by Kumar, Pramod

Marketing farmaceutico in India by Kumar, Pramod

Marketing pharmaceutique en Inde by Kumar, Pramod

Pharmazeutisches Marketing in Indien by Kumar, Pramod

Das Metaverse in Marketing und Vertrieb. Anwendungsfelder im B2B-Sektor by Ramsenthaler, Jakob

Einsatzpotenziale von Virtual Reality Technologien im B2B Finanzmarketing by Unger, Christina

Influencer: The 9 step guide to becoming highly influential in any industry by Houlahan, Adam

Consumer Attitude in Emerging and Developing Countries by Li, Lydia Qianqian

Pricing: A Guide to Pricing Decisions by Silkoset, Ragnhild

Psychology For Leadership - The 1000 Men Strong Leader (Business Negotiation): The Secret to Effortlessly Building a Network Marketing Empire (Influen by Watson, James

Network Marketing - Recruiting & Retailing Mastery: Negotiation 101 by Walker, Jonathan S.

Network Marketing: The No.1 Way to Prospect - Master the Art of Effortlessly Closing a Potential Client for Business or Sales (Sales and by Walker, Jonathan S.

Industrial Marketing by Fotiadis, Thomas, Lindgreen, Adam, Siomkos, George J.

Entrepreneuriat dans les économies émergentes by Ghura, Hasan

Imprenditorialità nelle economie emergenti by Ghura, Hasan

Empreendedorismo em Economias Emergentes by Ghura, Hasan

Unternehmertum in aufstrebenden Volkswirtschaften by Ghura, Hasan

Предпринимательство в с& by Гура, Хаса&#

Analyzing the Impact of Digital Marketing on Online Markets by Najmi, Raahim

Verbraucherverhalten gegenüber grünen Produkten in einem Entwicklungsland by Chovancova, Miloslava, Asango Okanga, Patrick, Jibril, Abdul Bashiru

Comportement des consommateurs vis-à-vis des produits verts dans un pays en développement by Asango Okanga, Patrick, Jibril, Abdul Bashiru, Chovancova, Miloslava

Il comportamento dei consumatori verso i prodotti ecologici in un paese in via di sviluppo by Jibril, Abdul Bashiru, Chovancova, Miloslava, Asango Okanga, Patrick

Comportamento do consumidor em relação a um produto verde num país em desenvolvimento by Jibril, Abdul Bashiru, Chovancova, Miloslava, Asango Okanga, Patrick

Поведение потребителей & by Хованцов&#10, Асанго Ок&#1, Джибрил, А&#

Industrial Marketing by Fotiadis, Thomas, Lindgreen, Adam, Siomkos, George J.

التسويق من القلب للقلب by أحمد إسرا&#1

Affiliate Marketing: Build Your Own Successful Affiliate Marketing Business from Zero to 6 Figures by Walker, Jonathan S.

Trend Management: How to Effectively Use Trend-Knowledge in Your Company by Blechschmidt, Jörg

Social Media Marketing For Beginners - How To Make Money Online: Guaranteed Strategies To Monetizing, Mastering, & Dominating Any Platform For Your Br by Walker, Jonathan S.

Künstliche Intelligenz Entlang Der Customer Journey: Einsatzpotenziale Von KI Im E-Commerce by Köhler, Maximilian, Harwardt, Mark

An Author's Guide to Literary Genres, Volume 1: Juvenile (Children's) Nonfiction by Thompson, Lynn Maria

(Re)Discovering the Human Element in Public Relations and Communication Management in Unpredictable Times by

Consumer Behavior by Iacobucci, Dawn, Ruvio, Ayalla

Marketing & Communications On The Job: How to Establish a Marketing and Communications Department from Scratch by Kaabour, Marwa

Raise Your Hand Marketing by Sugars, Bradley J., Bardsley, Joshua

Marketing Analytics: A Machine Learning Approach by

Зачем компаниям нужно ци by Боури, Нас&#

Mind Your F**king Business: The No-Nonsense Guide to Making Your Good Business Great by Monkhouse, Dominic

Débloquer les marchés émergents by Eisingerich, Andreas

Perché le aziende hanno bisogno di una presenza digitale? by Bouri, Nassima

Porque é que as empresas precisam de uma presença digital? by Bouri, Nassima

Warum eine digitale Präsenz von Unternehmen? by Bouri, Nassima

Why a digital presence for companies? by Bouri, Nassima

Socially Responsible Consumption and Marketing in Practice: Collection of Case Studies by

Research Methodologies for Business Management by Ratten, Vanessa

National Brands and Global Markets: An Historical Perspective by

Research Methodologies for Business Management by Ratten, Vanessa

Covid U: Business Lessons from a Pandemic by Prag, Jay, Prag, Amanda Ishak

Learning Technology Influences Marketing Change by Lok, John

Unleashing the Power of Brand Magic: A Guide to Transform Your Marketing Strategy by Caraballo, Kenneth

NVivo R1: Двенадцать основн&#109 by Пак, Чонво&#

NVivo R1: Zwölf wesentliche Fertigkeiten für qualitative Forscher II by Park, Chongwon

NVivo R1: Douze compétences essentielles pour les chercheurs en sciences qualitatives II by Park, Chongwon

NVivo R1: Dodici competenze essenziali per i ricercatori qualitativi II by Park, Chongwon

NVivo R1: Doze Competências Essenciais para Investigadores Qualitativos II by Park, Chongwon

Marketing Communications by Egan, John

Brand Storytelling: Integrated Marketing Communications for the Digital Media Landscape by Quesenberry, Keith A., Coolsen, Michael K.

The B2B Marketing Handbook: Selling Products and Services to Businesses in a Multichannel Marketplace by Bly, Robert W.

Sosyal Medya Pazarlama (E-Pazarlama, Dijital Pazarlama, Internet Pazarlaması) by Yilmaz, Yusuf

Multi-Moment Marketing by Scholtens, A.

E-Food als Trend im E-Commerce. Geschäftsmodelle, Trends und Weiterentwicklungsvorschläge by Fennen, Mike

Визуальная привлекател&# by Каммар, Мо&#

Challenger Brand Marketing(R) by Alexander, Craig, Gumas, John

Visuelles Erscheinungsbild & Impulskäufe by Qammar, Mohanad

Customer Engagement in Social Media by Siraj, Sadaf, A, Abdullah

Digital Marketing Fundamentals by Sfakianakis, Konstantinos

Aspetto visivo e acquisto d'impulso by Qammar, Mohanad

Aspecto visual e compra por impulso by Qammar, Mohanad

Apparence visuelle et achats impulsifs by Qammar, Mohanad

Method Marketing by Hatch, Denison

The Ultimate YouTube Monetization Handbook Learn How to Make Money on YouTube by Kumari, Amrita

Mission Driven by Thomas, Keni, Nanton, Nick

Crossover Creativity: Real-Life Stories about Where Creativity Comes from by Trott, Dave

Method Marketing by Hatch, Denison

Customer Experience 3.0: High-Profit Strategies in the Age of Techno Service by Goodman, John

Instagram: Incrementa il Tuo Business Online con il Marketing dei Social Network, Aumenta i Tuoi Follower e Scopri Tutti Segreti by Palmer, Marc A.