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Die 80 wichtigsten Management- und Beratungstools
Paperback
Series: de Gruyter Studium
Publisher Price: $32.99
ISBN13: 9783111164106
Publisher: de Gruyter Oldenbourg
Published: Feb 20 2023
Pages: 250
Weight: 0.89
Height: 0.53 Width: 6.69 Depth: 9.61
Language: German
Tools, also Werkzeuge, Methoden und Techniken, sind wesentliche Bausteine professioneller Beratungsleistungen. Sie haben gerade in den letzten Jahrzehnten Hochkonjunktur. Aufgrund dieser inflationären Entwicklung ist auch von Managementmoden die Rede. Trotzdem, ein Gro teil der Werkzeuge sind bedeutsam und unverzichtbar.
Die 80 wichtigsten Beratungstools, die zugleich auch immer Managementtools darstellen, sind in diesem Buch zusammengestellt. Eines der Hauptanliegen ist es, die Vielzahl der Tools nicht nur inhaltlich zu erläutern, sondern sie entlang den einzelnen Phasen des Beratungsprozesses zu ordnen und gleichzeitig die entsprechende Einsatzumgebung vorzustellen. Die Reihe der vorgestellten Tools reicht von der BCG-Matrix über die Marketing-Gleichung bis hin zu den agilen Tools wie Scrum, Kanban und Design Thinking.
Die Phasen des Beratungsprozesses sind: Akquisitionsphase, Analysephase, Problemlösungsphase und Implementierungsphase. Für die Erstellung dieser extrem vielfältigen Leistungen und den damit verbundenen Problemlösungen stehen dem Berater eben diese Methoden, Konzepte und auch Produkte zur Verfügung.
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