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Open Daily: 10am - 10pm | Alley-side Pickup: 10am - 7pm
3038 Hennepin Ave Minneapolis, MN
612-822-4611
Thank You for Arguing, Fourth Edition (Revised and Updated): What Aristotle, Lincoln, and Homer Simpson Can Teach Us about the Art of Persuasion

Thank You for Arguing, Fourth Edition (Revised and Updated): What Aristotle, Lincoln, and Homer Simpson Can Teach Us about the Art of Persuasion

Heinrichs, Jay

Paperback

ManagementGeneral ReferenceSelf-Help

Publisher Price: $17.00

ISBN10: 0593237382
ISBN13: 9780593237380
Publisher: Broadway Books
Published: Apr 21 2020
Pages: 480
Weight: 1.06
Height: 1.10 Width: 6.10 Depth: 9.10
Language: English
The definitive guide to getting your way, revised and updated with new material on writing, speaking, framing, and other key tools for arguing more powerfully

Cross Cicero with David Letterman and you get Jay Heinrichs.--Joseph Ellis, Pulitzer Prize-winning author of The Quartet and American Sphinx

Now in its fourth edition, Jay Heinrichs's Thank You for Arguing is your master class in the art of persuasion, taught by history's greatest professors, ranging from Queen Victoria and Winston Churchill to Homer Simpson and Barack Obama.

Filled with time-tested secrets for emerging victorious from any dispute, including Cicero's three-step strategy for inspiring action and Honest Abe's Shameless Trick for lowering an audience's expectations, this fascinating book also includes an assortment of persuasion tips, such as:

- The Chandler Bing Adjustment Match your argument to your audience (that is, persuasion is not about you).

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