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Customer Relationship Marketing of Breweries

Customer Relationship Marketing of Breweries

Paperback

Marketing

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ISBN10: 6200656908
ISBN13: 9786200656902
Publisher: Lap Lambert Academic Pub
Published: Mar 16 2020
Pages: 80
Weight: 0.28
Height: 0.19 Width: 6.00 Depth: 9.00
Language: English
Beer being a commodity of compulsory for certain places in line with the culture of festive, party moods have been tremendously increasing and the consumption is being encouraged by different communities. Having relationship marketing strategies been much associated with service sector, the result oriented trials have been made by other sectors also and a considerable success with respect to the sales increase and loyalty development. Relationship Marketing In Brewery has been studied in this book in the perspective of Ethiopian market.

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