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Negotiation - Shield Against Manipulation: The fallacy of win-win
Paperback
Publisher: Independently Published
Published: Oct 8 2023
Pages: 170
Weight: 0.40
Height: 0.36 Width: 5.25 Depth: 8.00
Language: English
The book offers an innovative perspective on negotiation, going beyond the traditional win-win approach and emotional techniques. It addresses serious experiments in irrationality, manipulation, and influence to show how susceptible we are to errors if we rely solely on emotion as a guide. The book has a rational focus and demonstrates, through various cases, that the use of logic, statistics, and game theory provides a significant advantage in any negotiation.
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