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The Herd and The Few: Self Publishing In The World Today: Why most authors fail and a few build empires
Paperback
Publisher: Independently Published
Published: Mar 7 2026
Pages: 28
Weight: 0.20
Height: 0.06 Width: 8.50 Depth: 11.00
Language: English
The publishing world has changed forever.
For centuries, traditional publishers controlled who could become an author. Writers waited months-or years-for permission to publish their ideas.
Today the gates are gone.
Self-publishing platforms like Kindle Direct Publishing (KDP) have opened the doors for anyone to publish a book and reach readers worldwide.
But this new opportunity created something unexpected:
A flood of books.
Millions of authors now compete in the largest bookstore the world has ever seen. Many publish one book and hope for success. Most disappear before they ever understand how the system really works.
Inside this powerful and motivating book, author Steven Doornbos explores the hidden dynamics of modern self-publishing and explains the difference between the majority of writers and the small group who build lasting publishing success.
You will discover:
- How the old gatekeeper publishing system worked
- Why the self-publishing revolution changed everything
- The Break-Even Trap that stops most authors
- Why writing one book is rarely enough
- How catalogs create momentum in publishing
- The mindset that separates hobby authors from real publishers
If you are interested in self-publishing, building a catalog of books, or understanding the economics behind modern publishing platforms, this book will show you how the new publishing landscape really works.
The opportunity has never been greater.
The question is:
Will you become part of the herd-or one of the few?
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