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Nachhaltige Betriebswirtschaft: Management in Der Transformation
Paperback
ISBN13: 9783662729762
Publisher: Springer Gabler
Published: Jul 29 2026
Pages: 489
Weight: 1.81
Height: 1.05 Width: 6.69 Depth: 9.61
Language: German
Dieses Open-Access-Buch zeigt, wie Nachhaltigkeit aktuell in den betriebswirtschaftlichen Disziplinen diskutiert und in den unterschiedlichsten Unternehmensbereichen verankert wird. Es bietet eine fundierte Grundlage für die Entwicklung zukunftsorientierter Geschäftsmodelle, Strategien sowie innovativer Produkte und Dienstleistungen.
Mit vielfältigen Perspektiven und dem Einbezug aktueller Entwicklungen - von Kreislaufwirtschaft, Digitalisierung und Unternehmertum bis hin zu New Work und Corporate Social Responsibility - liefert das Buch wertvolle Impulse, um den tiefgreifenden Transformationsprozess im Management erfolgreich zu gestalten.
Durch neue Konzepte, praxisnahe Beispiele und gezielte Reflexionsfragen trägt es dazu bei, die Betriebswirtschaftslehre weiterzuentwickeln und tragfähige Managementansätze für eine nachhaltige Zukunft zu schaffen.
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