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Developing New Functional Food and Nutraceutical Products
Hardcover
Health GeneralMedical Reference
ISBN13: 9780128027806
Publisher: Academic Pr Inc
Published: Sep 29 2016
Pages: 544
Weight: 2.52
Height: 1.19 Width: 7.50 Depth: 9.25
Language: English
Developing New Functional Food and Nutraceutical Products provides critical information from conceptualization of new products to marketing, aiming to present a solid understanding of the entire process through detailed coverage of key concepts, namely innovation, regulation, manufacturing, quality control, and marketing.
Chapters provide insights into market and competitive analysis, product design and development, intellectual property, ingredient sourcing, cost control, and sales and marketing strategies.
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