Marketing in 2019

Perspectives on Impact: Leading Voices On Making Systemic Change in the Twenty-First Century by

Perspectives on Purpose: Leading Voices on Building Brands and Businesses for the Twenty-First Century by

Using Artificial Intelligence in Marketing: How to Harness AI and Maintain the Competitive Edge by King, Katie

Instagram Power: Build Your Brand and Reach More Customers with Visual Influence by Miles, Jason

Web Marketing: Manuale Operativo Al Marketing Strategico Online Con Guida Alla Comunicazione, Email, Social Media, Seo E Sem, Affilia by Padovesi, Luigi

Living with the Lid Up: Hilarious and Heartwarming Life Lessons from a Wife, Mother, and Entrepreneur by Switala, Kari

Purpose Power: How Mission-Driven Leaders Engage for Change by Bonner Ness, Alicia

Sales Force Compensation: Trends and Research Opportunities by Onyemah, Vincent, Rouziès, Dominique

Multichannel Retailing: A Review and Research Agenda by Verhoef, Peter C., Liu, Huan, Lobschat, Lara

Perspectives on Purpose: Leading Voices on Building Brands and Businesses for the Twenty-First Century by

F#ck Content Marketing: Focus on Content Experience to Drive Demand, Revenue & Relationships by Frisch, Randy

Social-Media-Strategie im Destinationsmarketing, untersucht anhand der Generation Millennials by Wohofsky, Angelika

Konfigurationen Von Messelogistikdienstleistern: Eine Empirische Untersuchung Des Weltweiten Marktes by Bannas, Vera

The W.G.N.: A Handbook of Newspaper Administration, Editorial, Advertising, Production, Circulation by Tribune, Chicago

Advertising as a Business Force by Cherington, Paul Terry

Make It Rain!: How to Use the Media to Revolutionize Your Business & Brand by Martin, Areva

Gastronomic Marketing: How to Use Food and Drink to Build Better Relationships by Hannagen, Paul

Marketing Scales Handbook: Multi-Item Measures for Consumer Insight Research (Volume 10) by Bruner, Gordon C., II

#twitterbook: How to Really Use Twitter by

Craft Tequila: WTF Does THAT Mean?: How to get past the marketing and know a real craft tequila when you see one by Morales, M. a. mike

Advertising for Trade in Latin-America by Aughinbaugh, William Edmund

Journalistische Praxis: Chatbots: Automatisierte Kommunikation Im Journalismus Und in Der Public Relation by Hagenauer, Johanna, Kaiser, Markus, Buttkereit, Aline-Florence

Content-Marketing-Strategien in der Modeindustrie: Eine Untersuchung anhand von Traditionsunternehmen und Startups by Beisenbusch, Joes

Einführung in Die Qualitative Marktforschung: Design - Datengewinnung - Datenauswertung by Steffen, Adrienne, Doppler, Susanne

Marketing Buzzword to Marketing Authority: Your Guide to Understanding Marketing Buzzwords, and Learning How to Use Them to Build a Successful Persona by Roberts, Ben M.

Estrategia de Negocios Para Sus Productos: Guía de Un Experto Para Dominar El Mercado by Metcalfe, Gary

Estrategias de Negocios Para Su Producto: Una Guía Más Allá de Lo Básico by Metcalfe, Gary

Acidentalidade viária e Documentação de Acidentes by Da Rocha, Flaudil Alves, Da Costa, Ediones

Marketing by Runia, Peter, Wahl, Frank, Geyer, Olaf

An Overview of The Public Relations Function, Second Edition by Rawlins, Brad, Martin, Thomas R., Bowen, Shannon A.

Fast PR: Give Yourself a Huge Media Boost by Blanchard, Paul

Conscious Money: How to Master the Art of Sales by Mastering Oneself by Doski, Bauer

Estrategias de Negocios Para Su Producto: Domina Lo Básico Y Vence a la Competencia by Metcalfe, Gary

Network Marketing Step-By-Step: How Anyone (from Business Leadership to Introverts) Can Make Money and Achieve Success by Becoming a Social Media Netw by Worre, Ray

Observations on the Irish Butter Acts by Parnell, Henry

Successful Advertising, How to Accomplish it; A Practical Work for Advertisers and Business Men by MacDonald, J. Angus

Church and Sunday School Publicity; Practical Suggestions for Using the Printed Word to Extend the I by Smith, Herbert Heebner

Agiles Event Management: Vom "Wow" Zum "How" Im Erfolgreichen Event Management by Dams, Colja M.

Dialogmarketing Perspektiven 2018/2019: Tagungsband 13. Wissenschaftlicher Interdisziplinärer Kongress Für Dialogmarketing by

Lambasting Public Service Corporations by Wagner, E. E.

Kundenrückgewinnungsmanagement: Organisationale Erfolgsfaktoren Und Besonderheiten Des Business-To-Business Kontexts by Gwinner, Olivia

Case Studies on Social Marketing: A Global Perspective by

Marketing is Dead. Long Live Purposing: How to connect with your audience in the new, intuitive way by Cooper, Justin Jg

Overnight Marketing Transformation by Walter, Jesse

Competition and Combination in the Wholesale Grocery Trade in Philadelphia by Abbott, William Lewis

Le futur de l'Europe se joue en Afrique by Buchalet, Jean-Luc, Prat, Christophe

Norwegian and Other Fish-Tales by Hall, Bradnock

Getting Your Name in Print by McCauley, H. S.

Planning an Advertising Campaign for a Manufacturer by Martin, Mac

Norwegian and Other Fish-Tales by Hall, Bradnock

Primal Shopper: Unlocking Shopper DNA to Power Your Marketing by Bowe, Eric

What an Advertiser Should Know: A Handbook for Everyone who Advertises by Taylor, Henry C.

Product Strategy: 3 Books in 1: Mastering the Basics and Dominating the Competition+A Guide Beyond the Basics+An Expert's Guide to Domin by Metcalfe, Gary

Cross-Functional Knowledge Management: The International Landscape by

Online-Marketing mit niedrigem Budget. Wie steigern Start-Ups ihre Bekanntheit? by Keßler, Nils

Augmented Reality als innovatives strategisches Kommunikationsinstrument. Einfluss des digitalen Trends auf den Unternehmenserfolg by Kampmann, Kristin

The Application of Commercial Advertising Methods to University Extension by Orvis, Mary Burchard

Comment développer votre entreprise de marketing de réseau en 15 minutes par jour by Schreiter, Keith, Schreiter, Tom Big Al

Smart Retailing: Technologies and Strategies by Pantano, Eleonora, Dennis, Charles

Marketing-Forschung - Lernmaterialien, Testaufgaben, Übungsklausuren und Fallstudie "Italian Pizza": "Yes, You Can!" Lernvorsprung durch verdichtetes by Schneider, Willy

The Relation of the City to its Food Supply by Fullerton, H. B., King, Clyde Lyndon, Anderson, Arthur J.

Erfolgreiche Kulturevents: Kreative Ideen Und Strategien Fur Ein Volles Haus by Brinker, Henry C.

Entwicklung einer Vertriebskonzeption für ein Unternehmen by Maikath, Jan

How can marketing deal efficiently with an omni-channel world? by Aliyev, Riyad

Blogger Relations ALS Teilbereich Der Medienarbeit: Unternehmenskommunikation Mit Neuen Öffentlichkeiten by Gliese, Verena

The Art of Digital Persuasion: How the World's Most Innovative Brands Are Using New Technologies to Influence People by Hasen, Jeff

Lead Generation for Water Quality Dealers: 2019 Edition by Filhaber, Dale Datadale

Freins et Motivations de l'achat des produits de commodité by Fareh, Mohamed Ali

Estratégias Secretas Para Ganhar Muito Dinheiro No Negócio Multinível: Desenvolver Suas Habilidades de Vendas, Aprender a Ter Sucesso Em Uma Empresa d by Echevarria, Gaston

Strategie Segrete Per Guadagnare Un Sacco Di Soldi Nel Business Multilivello: Sviluppare Le Vostre Capacità Di Vendita, Imparare Come Avere Successo i by Echevarria, Gaston

Stratégies Secrètes Pour Gagner Beaucoup d'Argent Dans l'Entreprise À Plusieurs Niveaux: Développer Vos Compétences En Vente, Apprendre À Réussir Dans by Echevarria, Gaston

How to Set Prices in a Manufacturing Business - A Step by Step Guide to Pricing in a Manufacturing Company by Liraz, Meir

How to Set Prices in a Service Business - A Step by Step Guide to Pricing Your Services by Liraz, Meir

The Rise of the Curator Class: Changing the Way We Buy, Sell, and Make Everything by Davis, Steffon

Affiliate-Marketing: Steuerung Des Klickpfads Im Rahmen Einer Mehrkanalstrategie by Bormann, Patrick Mark

Brand Gappa: Branding on the Go by Kiran Zende

Strategischer Umgang mit Plattformisierung. Hotel vs. Onlinebuchungsportale by Tauber, Alexander

Movie Theatre Preferences: What Drives People to the Theatres? by Etter, Larry, Concessionaires, National Association of, Palakurthi, Radesh

The 6 Relationships of Highly Effective Organizations by Harley, Dale

Co-Operation Among Farmers the Keystone of Rural Prosperity by Coulter, John Lee

Congested Prices by Scudder, M. L.

Co-Operation Among Farmers the Keystone of Rural Prosperity by Coulter, John Lee

The use of Sensory Marketing and its effect on Consumer Behavior by Ramesh, Novnish

Interne Instrumente und Maßnahmen von PR bei Events, Messen und Kongressen by Jung, Karolin

The 6 Relationships of Highly Effective Organizations by Harley, Dale

Research Methodology in Marketing: Theory Development, Empirical Approaches and Philosophy of Science Considerations by Eisend, Martin, Kuss, Alfred

MediaWriting: Print, Broadcast, and Public Relations by Ramsey, Janet E., Whitaker, W. Richard, Smith, Ronald D.

Pufferfish Effect: Secrets to Crush Your Competition by Frew, Susan

Virales Marketing im Online Bereich. Das Mentos-Cola-Experiment by Zwick, Sebastian

Gründung eines Fitnessstudios. Welche Marketingstrategien müssen beachtet werden? by Waltenrath, Lukas

La extinción de los vendedores: Queda poco tiempo para salvarte by Tavormina, Carmelo

Marketing Is Dead, Long Live Marketing: Discover the emerging marketing landscape, build effective strategies, and set your business up for success by Flannagan, Ryan

Theorie der Preisbildung und Preiselastizität der Nachfrage. Überblick über verschiedene Methoden unternehmerischer Analyse: Das Beispiel der Fitnessb by Waltenrath, Lukas

Customer Contact Management by Lenz, Raimund

Storytelling in Journalismus, Organisations- Und Marketingkommunikation by

Instagram und YouTube. Soziale Medien als Kommunikationsinstrumente für Unternehmen, um jugendliche Nutzer anzusprechen by Phalen, Vanessa Isabella

Markets, Games, and Strategic Behavior: An Introduction to Experimental Economics (Second Edition) by Holt, Charles A.

Der Digitale Kulturbetrieb: Strategien, Handlungsfelder Und Best Practices Des Digitalen Kulturmanagements by

The Direct Mail Revolution: How to Create Profitable Direct Mail Campaigns in a Digital World by Bly, Robert W.

Marktformen im Polypol by Staiger, Dennis

Principles of Marketology, Volume 2: Practice by Aghazadeh, Hashem

Verkauf Über Vermittlungsplattformen: Eine Empirische Untersuchung Von Erfolgsfaktoren by Lehmann, Nina

Hörfunknachrichten Im Wandel: Ein Vergleich Der Nachrichtensendungen Von Wdr 2 Und Radio Nrw by Primavesi, Axel

Doing Business in Germany: A Concise Guide to Understanding Germans and Their Business Practices by Riemhofer, Andra

FourSight: The Essential Steps to Optimize and Grow Your Optometry Practice by Bunyon, Lamont

Podcasts in Der Unternehmenskommunikation: Wie Sie Mit Strategischen Audioformaten Ihre Zielgruppen Erreichen by Schreyer, Stephan

Pop-Up-Brands: Business Excellence in Brand Management in the Industry 4.0 Era by Casanova, Marco

Nordic Consumer Culture: State, Market and Consumers by

The Indispensable Brand: Move from Invisible to Invaluable by Duckler, Mitch

Online Marketing: Guida Alle Strategie Di Vendita Online Con Web Marketing, Seo Google E Copywriting Persuasivo Per Ottenere Clienti B2B by Padovesi, Luigi

Étude comportementale du consommateur face à l'achat d'huile végétale by Kana Nomo, Boris Protais

Pinterest Marketing: 80k to 14+ Million in 3 Months by Legend, Kerrie

InstaBrain: The New Rules for Marketing to Generation Z by Weise, Sarah

Portfoliomanagement Im Content Marketing: Einführung in Die Wertoptimierung Digitaler Inhalte by Weller, Robert

7 Pasos Para Un Evento Perfecto by Benites, Tatiana

Facebook Ads: Guida Al Marketing Con Facebook Advertising - Facebook Marketing - Copywriting: Scrivere Per Vendere by Padovesi, Luigi

The Great Facilitator: Reflections on the Contributions of Joseph F. Hair, Jr. to Marketing and Business Research by

Internet der Dinge. Zukunftsweisende CRM-Strategien für BSH Home Connect by Reichelt, Iris

Management of Shari'ah Compliant Businesses: Case Studies on Creation of Sustainable Value by

Formulaic: How to Make a Brand Truly Great (Sometimes in Spite of Itself) by Green, Gary

Stand Up and Sell: Why work the room when you can command it? by Moscow, Dexter

Science, Multimédia, Archives, Publicité et Journal officiel by Bobutaka Bateko, Bob

Email Marketing: How To Protect Your Business When Selling By Email by Young Esq, Mike

Let's Get Engaged! Crossing the Threshold of Marketing's Engagement Era: Proceedings of the 2014 Academy of Marketing Science (Ams) Annual Conference by

Online Brand Communities: Using the Social Web for Branding and Marketing by Martínez-López, Francisco J., Anaya, Rafael, Aguilar, Rocio

The Rise of Digital Disruption: A New Era of Technological Advances by Quinn, Kerry

Digital Marketing: Tips and Tactics to Build a Successfull Digital Marketing Strategy by Horton, Chuck

Create Influence: 10 Ways to Impress and Guide Others by Schreiter, Keith, Schreiter, Tom Big Al

Crystallizing Public Opinion by Bernays, Edward L.

Grundlagen des Online Marketing: Digital Marketing, SEO, Storytelling, Inbound-Marketing, Funnel by Schilling, Barbara

Grundlagen des Marketing: Einführung, Konzeption, Print, Online, Werbung, Branding, Media, PR, Marketingmix by Schilling, Barbara

Die Nutzung Von Paneldaten Im Strategischen Marketing Von Fast Moving Consumer Goods-Herstellern by Schütz, Karsten

Personas with Punch: True Stories of Six Personas That Made a Difference for Marketers, Companies, and Their Bottom Line by Cerullo, Wayne, Flynn, Dennis, Hornstein, Scott

Wine Positioning: A Handbook with 30 Case Studies of Wine Brands and Wine Regions in the World by Mora, Pierre

Death in a Consumer Culture by

Social Media and Public Relations: Fake Friends and Powerful Publics by Heath, Robert L., Leitch, Shirley, Motion, Judy

Islam, Marketing and Consumption: Critical Perspectives on the Intersections by

Consumer Expectations: Micro Foundations and Macro Impact by Curtin, Richard Thomas

Build the Ultimate Physio Clinic by Schuster, Nick

Kreapub marquage publicitaire et impression numérique by Nourhen, Jarboui

Predicting Trends and Building Strategies for Consumer Engagement in Retail Environments by

Process Innovation in the Global Fashion Industry by

Marketing Challenges in a Turbulent Business Environment: Proceedings of the 2014 Academy of Marketing Science (Ams) World Marketing Congress by

La Hora Feliz: La hora de actuar en la Era Post-consumista by Otaduy, Javier

Vertex Awards Volume VI: International Private Brand Design Competition by Durham, Christopher

Modeling Dynamic Relations Among Marketing and Performance Metrics by Pauwels, Koen H.

Verknüpfung der Multichannel Vertriebskanäle stationär und online mithilfe von E-Mail Marketing: Analysiert anhand eines bekannten Einzelhändlers für by Dettendorfer, Christian

Geschäftsmodelle entwickeln und testen. Der Einsatz innovativer Managementwerkzeuge der unternehmerischen Praxis am Beispiel der Geschäftsidee Food-AP by Staiger, Dennis

Let's share. Ein neues Zeitalter der Offenheit. Die Sharing Economy by Doran, Andra

Villainous Weapons of Persuasion by Settle, Ben

A percepção do consumidor face às publicações online by Cunha, Maria Nascimento

Piense y Haga MLM como el Samurai: Cambia tus Habitos para Ganar Dinero con tu Negocio desde Casa (Incluye Estrategias de Venta y Liderazgo en Marketi by M. Q., Jacqueline, Iacob, Ion

Anomaly: How to Finally Stand Out from the Crowd by Miller, Zack

Attitude In Management by Dr Shree Raman Dubey

Blockchain Loyalty: Disrupting loyalty and reinventing marketing using blockchain and cryptocurrencies. 2nd Edition by Shelper, Philip

Home-Office und Mobilität by Kontorovich, Irina

Smash the Funnel: The Cyclonic Buyer Journey--A New Map for Sustainable, Repeatable, Predictable Revenue Generation by Lieberman, Mike, Keiles, Eric

Anomaly: How to Finally Stand Out from the Crowd by Miller, Zack

Analyse der Intramediaselektion bei Online-Werbung: Welche speziellen Kennzahlen helfen bei der weiteren Selektionsentscheidung für konkrete Werbeträg by Müller, Marina

Wo kaufen junge Frauen ihr Auto? Die Car Buyer Journey der weiblichen Generation Y by Müller-Happe, Katja

Marketing: Strategie E Tecniche Di Comunicazione E Brand Positioning. Contiene Web Marketing, Pnl Per La Vendita, Copywriting: Sc by Padovesi, Luigi

Campagne de communication du quotidien à capitaux publics: CT-Online by Ombassa, Amour Joel

Rudder: Strategic Brand Clarity by Flanagan, David M.

Race in the Marketplace: Crossing Critical Boundaries by

Marketing Blueprint for Dentist by Beachum, Tim

Beginning Marketing for the Professional Publisher by Ward, Blaze

Marketingplanung eines Fitness-Studios für Frauen by Steiger, Alina

The Customer Journey in Omnichannel Retail. An exploratory requirements analysis for a customer journey modelling and analysis tool by Klose, Marie

Social Media Marketing: Use Social Media to Grow Your Business and Make More Money by Gary, Steve

Kein Weg aus der Krise? Gründe für die Entwicklung der Unternehmenskrise von Air Berlin by Hirschauer, Patrick

Marken ALS Politische Akteure by

Marketingevents. Eine kritische Analyse der Möglichkeiten und Grenzen unter der besonderen Berücksichtigung der Erfolgsmessung by Jung, Karolin

LinkedIn for Business, product pages and Universities: Make your company visible, attract talent and customers by Calduch, David Martinez

App Store Optimization: A Step-by-Step Guide to Boosting your App's Organic Downloads by Hoss, Oliver

Craved: The Secret Sauce to Building a Highly-Successful, Standout Brand by Hammond, Keli

Public Relations in the Gulf Cooperation Council Countries: An Arab Perspective by

Nonprofit-Branding. Ein Widerspruch in sich? by Ostapenko, Mykhaylo

Branding on the Eastern Front: The Quest of a Brand Consultant in the New Europe by Bogdan, Aneta

Ugc Net/Set Di Est Marketing Management by Mir, Aasim

SEO Mastery: Learn Advanced Search Engine Optimization Marketing Secrets, For Optimal Growth! Best Beginners Guide About SEO For Ke by Fisher, Graham

SEO & Affiliate Marketing Playbook: Follow This Step by Step Advanced Beginners Guide For Making Money Online With Search Engine Optimization, Bloggin by Fisher, Graham

Der Einfluss von Emotionen auf die Kundenzufriedenheit by Anonymous

Consumer Culture Theory by

Manipulation in der Altenpflege? Neurolinguistische Programmierung als Verkaufsinstrument by Zöllner, Anne

Instagram-Journalismus: Ein Leitfaden Für Redaktionen Und Freie Journalisten by Bettendorf, Selina

Möglichkeiten und Risiken einer Hochpreisstrategie als Qualitätsindikator beim Kunden. Betrachtung im Falle Porsche by Drexler, Lukas

Einfluss (in)konsistenter Informationen bei der Entstehung von Unternehmensreputation by Gerlach, Kevin

A Complete Guide to Influencer Marketing by Ofobike, Hope

Asian Growth Stories: How To Do Business In Asia by Nair, Prethika, Escobedo, Joe

How To Launch Your Private Investigation Business: 90 Days To Lift Off! by Hoda, John Andrew

How To Market Your Private Investigation Business: Less Than 5 Hours A Week, Really! by Hoda, John Andrew

How To Boost Your Private Investigation Business: Make $1,000 Every Working Day! by Hoda, John Andrew

How To Rocket Your Private Investigation Business: The Complete Series by Hoda, John Andrew

Marketingstrategie für ein Fitnessstudio im Raum Nürnberg by Dührsen, Felix

Social Media Marketing: Build Your Online Business, Brand and Influence In 2019 By Marketing And Advertising on Instagram, Facebook, YouTube, by Plitt, Max

A HANDBOOK of MARKETING MATHEMATICS by Chidomere, Rowland