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Product Strategy: 3 Books in 1: Mastering the Basics and Dominating the Competition+A Guide Beyond the Basics+An Expert's Guide to Dominating the Mark
Paperback
ISBN13: 9781799094029
Publisher: Independently Published
Published: Mar 8 2019
Pages: 342
Weight: 1.01
Height: 0.71 Width: 6.00 Depth: 9.00
Language: English
Are you unable to make head or tail of your product's priorities? Is your MVP a dud?
Are you ready to banish all these problems out of existence?By popular demand, in this book bundle, we present to you Gary Metcalfe's best selling series Product Strategy. All the way from learning what a Product Strategy actually is to your marketing vision to developing succesful and relevant MVP's, this book will walk you all the way from A to Z!
You will also learn the following:
- The risks you are probably unaware of.
- The best methods to mitigate and fix a bad product strategy.....fast!
- Empathy mapping and how to get to know your customers via an important question.
- A full product lifecycle.....the right way.
- All about vanity metrics versus useful metrics.
- Market segmentation and the best practices to ensure proper feedback.
- The 4 validation techniques that you can immediately implement!
and so much more!
Here's what people are saying about the books in this bundle:
Well presented and packed full of helpful information. I've found it very informative. By reading this book i have learned lot about the subject.- Jenny Flatoue, October 15, 2018
A lot of the theory in the book will be familiar stuff for those in the field. All that said, well worth the time as a refresher. As product folks, we often get pulled down into the weeds and, while there's not a ton of groundbreaking ideas here, reading the book reminded me to pull my head up and practice more capital-P Product work day to day.- Franco Yorick, January 20, 2019
Right now, you can purchase the three books separately for $19.99 each....
OR
You can purchase this book for just $28.99!! What's more, you will also get the ebook, absolutely free, when you purchase the paperback!
So go ahead and join those who have gone Lean the right way!
Click buy now!4 different editions
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Product Strategy: 2 Books in 1: Mastering the Basics and Dominating the Competition + A Guide Beyond the Basics
Metcalfe, Gary
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