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The Trend Management Toolkit: A Practical Guide to the Future

The Trend Management Toolkit: A Practical Guide to the Future

Paperback

Business GeneralManagementMarketing

ISBN10: 134947519X
ISBN13: 9781349475193
Publisher: Springer Nature
Published: Jan 1 2014
Pages: 243
Weight: 0.67
Height: 0.55 Width: 5.50 Depth: 8.50
Language: English
In a fast moving world, businesses need to keep up with data analysis and pattern spotting to identify future opportunities. Anne Lise Kjaer presents a unique methodology for global trend spotting along with practical tools and approaches to help companies and organizations analyse market changes and determine the way ahead.

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