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Supermarket Wars: Global Strategies for Food Retailers

Supermarket Wars: Global Strategies for Food Retailers

Hardcover

Business GeneralManagement

ISBN10: 1403919100
ISBN13: 9781403919106
Publisher: Springer Nature
Published: Sep 5 2005
Pages: 187
Weight: 1.04
Height: 0.72 Width: 6.70 Depth: 9.42
Language: English
Leading international food retailers have in recent years expanded beyond national boundaries and started to operate on a global scale. This book describes the current state of play, looking in detail at the main competitors worldwide and analyzing the factors underlying their successes and failures. The authors are leading commentators on this industry and identify the essential characteristics of a global strategy in food retailing and include many compelling examples.

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