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Gestión de marketing para principiantes Cómo crear y establecer tu marca, construir relaciones con los clientes y aumentar las ventas con la gestión d
Paperback
Publisher: Sebastian Wahlig
Published: Dec 29 2023
Pages: 90
Weight: 0.23
Height: 0.22 Width: 5.00 Depth: 8.00
Language: Spanish
Le interesa la gestión de marketing pero necesita un resumen de los aspectos básicos para entenderla correctamente y evaluar las oportunidades por sà mismo? Entonces esta guÃa es exactamente lo que necesita: La gestión inteligente del marketing es una herramienta importante para la creación de marcas y la fidelización sostenible de los clientes.
Seguro que ha oÃdo hablar de la conocida mezcla de marketing, pero qué hay exactamente detrás de ella? Cómo es el mercado existente, cómo se realizan las delimitaciones y cómo se desarrolla una estrategia de marketing adecuada a partir de esta información para poder fidelizar a los clientes a largo plazo?
Obtendrá respuestas fáciles de entender a todas estas preguntas en este libro, que le ayudará a obtener una visión general de los aspectos básicos.
Además, recibirá importantes consejos prácticos, asà como un plan de acción en 10 pasos para elaborar su propio plan de marketing.
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