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Paperback
MarketingGeneral ReferenceArt & Popular Culture
ISBN13: 9780415060073
Publisher: Routledge
Published: Sep 2 1993
Pages: 144
Weight: 0.42
Height: 0.34 Width: 5.50 Depth: 8.50
Language: English
Rachel Bowlby shows how ideas about consumption are brought to bear on contemporary conceptions of choice in areas that seem far removed from a straightforward matter of shopping. She also shows that arguments and assumptions about the psychology of consumers themselves throw light on genderal questions of human psychology.
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