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Retail Disruptors: The Spectacular Rise and Impact of the Hard Discounters
Paperback
ISBN13: 9780749483470
Publisher: Kogan Page
Published: Oct 30 2018
Pages: 264
Weight: 1.15
Height: 0.90 Width: 6.10 Depth: 9.10
Language: English
The rise of hard discounters like Aldi and Lidl has been monumental. Explore the very real threat they pose to traditional retailers and brand manufacturers and what you can learn from their growth.
Hard discounters are stores that sell a limited selection of consumer-packaged goods and perishables - typically fewer than 2,000 Stock Keeping Units - for prices that are usually 50-60% lower than national brands. The best-known hard discounters are Aldi and Lidl, but global brands include Trader Joe's, EuroSpin, Biedronka, Netto and Leader Price. Their rise has been monumental; they have irrevocably changed the face of retail in Europe and Australia and are making steady inroads into the US.
1 different editions
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Retail Disruptors: The Spectacular Rise and Impact of the Hard Discounters
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Steenkamp, Jan-Benedict
Retail Disruptors: The Spectacular Rise and Impact of the Hard Discounters
Steenkamp, Jan-Benedict
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