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Reconfiguring Public Relations: Ecology, Equity and Enterprise

Reconfiguring Public Relations: Ecology, Equity and Enterprise

Hardcover

Series: Routledge Advances in Management and Business Studies, Book 35

Business GeneralMarketing

ISBN10: 0415394082
ISBN13: 9780415394086
Publisher: Routledge
Published: May 24 2007
Pages: 208
Weight: 0.98
Height: 0.66 Width: 6.39 Depth: 9.24
Language: English
This book reconfigures the field of public relations so that it can better engage with the changing world of the twenty-first century. It clarifies the present by taking a look back at the past and projecting forward to possible futures, including scenarios.

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