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Reconfiguring Public Relations: Ecology, Equity and Enterprise

Reconfiguring Public Relations: Ecology, Equity and Enterprise

Paperback

Series: Routledge Advances in Management and Business Studies

Business GeneralMarketing

ISBN10: 0415512492
ISBN13: 9780415512497
Publisher: Routledge
Published: Mar 22 2012
Pages: 194
Weight: 0.63
Height: 0.42 Width: 6.14 Depth: 9.21
Language: English
This book reconfigures the field of public relations so that it can better engage with the changing world of the twenty-first century. It clarifies the present by taking a look back at the past and projecting forward to possible futures, including scenarios.

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Business General