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Pr- A Persuasive Industry?: Spin, Public Relations and the Shaping of the Modern Media

Pr- A Persuasive Industry?: Spin, Public Relations and the Shaping of the Modern Media

Paperback

EconomicsMarketing

ISBN10: 1349302201
ISBN13: 9781349302208
Publisher: Palgrave
Published: Oct 6 2008
Pages: 204
Weight: 0.69
Height: 0.46 Width: 6.14 Depth: 9.21
Language: English
Public relations is a big and rapidly growing industry, with annual growth rates of 20-30%. It spans the worlds of business, politics and culture, sport and entertainment. PR is everywhere. And yet, though it is much talked about it is little analyzed.

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