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Organizational Creative Capabilities
Hardcover
ISBN13: 9781786308122
Publisher: Wiley-Iste
Published: May 3 2024
Pages: 256
Weight: 1.16
Height: 0.63 Width: 6.14 Depth: 9.21
Language: English
Organizational Creative Capabilities presents a comprehensive approach to creativity, with a view towards building a genuine organizational capability with the potential to deliver strategic advantages. The book provides an understanding of organizational creative capabilities through methods of openness, slack, socialization, agility, equipment and idea management. It provides keys and examples for developing recurrent, value-creating creativity, and also addresses the question of measuring the performance of creative capabilities.
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