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Microsoft Dynamics 365 Business Central: Manuale Operativo per l'Uso Quotidiano: Vendite e marketing - Dalla relazione commerciale alla gestione delle
Paperback
Publisher: Independently Published
Published: Jul 24 2026
Pages: 444
Weight: 1.56
Height: 1.15 Width: 5.50 Depth: 8.50
Language: Italian
Imparare Microsoft Dynamics 365 Business Central significa comprendere i processi aziendali, non solo conoscere le schermate del programma.
Questo manuale accompagna il lettore lungo l'intero processo commerciale: dalla gestione dei Contatti fino alla vendita, passando per CRM, offerte, ordini di vendita e gestione delle sottoscrizioni.
Il volume nasce dall'esperienza maturata sul campo nella consulenza e nella formazione aziendale e propone un approccio pratico, orientato all'utilizzo quotidiano di Business Central.
Non si limita a descrivere le funzionalità del software, ma spiega il motivo per cui vengono utilizzate, quando è opportuno adottarle e come si inseriscono nel processo commerciale dell'azienda.
All'interno del libro troverai:
- configurazione del modulo Vendite e Marketing;
- gestione di Contatti, Task, Interazioni, Segmenti e Campagne;
- opportunità commerciali e pipeline di vendita;
- creazione e gestione dell'anagrafica Cliente;
- offerte e ordini di vendita;
- determinazione di prezzi e sconti;
- gestione delle sottoscrizioni e dei contratti di sottoscrizione Cliente;
Con oltre 400 pagine ricche di schermate commentate, spiegazioni dettagliate e approfondimenti, il manuale rappresenta uno strumento di lavoro pensato per accompagnare l'utente nell'utilizzo quotidiano di Microsoft Dynamics 365 Business Central.
Il testo è rivolto a:
addetti dell'ufficio vendite;
commerciali e responsabili commerciali;
customer service;
key user;
consulenti funzionali;
nuovi utenti che desiderano comprendere il funzionamento del processo commerciale.
Il manuale può essere utilizzato sia come percorso di studio completo sia come guida di consultazione durante il lavoro quotidiano.
Fa parte della collana Microsoft Dynamics 365 Business Central - Manuale Operativo per l'Uso Quotidiano, dedicata all'approfondimento dei principali processi aziendali gestiti con Business Central.
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