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Gestione Aziendale Per Principianti: Vuoi apprendere gli elementi fondamentali e chiave per gestire la tua attività o la tua iniziativa imprenditorial
Paperback
Publisher: Independently Published
Published: Aug 4 2026
Pages: 146
Weight: 0.41
Height: 0.37 Width: 6.00 Depth: 9.00
Language: Italian
- Le strategie di prodotto di Lego, Stanley e Crocs
- Prodotti base, prodotti complementari vincolati (captive products) e il caso di stampanti e cartucce d'inchiostro
- La strategia di Coca-Cola di personalizzare le bottiglie per incrementare le vendite
- Innovazione, cambiamento e il caso di Blockbuster e Netflix
- Zara come azienda a conduzione familiare
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