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Global Marketing and Advertising: Understanding Cultural Paradoxes
Hardcover
ISBN13: 9781529732498
Publisher: Sage Publications Ltd
Published: Dec 13 2021
Pages: 528
Weight: 2.45
Height: 1.13 Width: 7.50 Depth: 9.25
Language: English
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Mooij, Marieke de
Consumer Behavior and Culture: Consequences for Global Marketing and Advertising
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