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Unkompliziertes Copywriting
Paperback
Publisher: Victor Palandi
Published: Jan 23 2024
Pages: 148
Weight: 0.39
Height: 0.32 Width: 5.50 Depth: 8.50
Language: German
Was wäre, wenn Sie mehr Menschen davon überzeugen könnten, Ihr Produkt, Ihre Dienstleistung oder Ihre Idee zu kaufen?
Wie wäre es, das Vertrauen anderer leichter zu gewinnen? Oder jemanden fast zu hypnotisieren, wenn er Sie sprechen hört?
Darum geht es beim Unkompliziertes Copywriting: die Kunst, durch die richtigen Worte zu überzeugen, mit Techniken, die selbst die Hartnäckigsten überzeugen.
In diesem Buch erfahren Sie:
- Warum manche Unternehmen, selbst mit einem schlechten Produkt, viel mehr verkaufen können als bessere Konkurrenten;
- Wie der Markt uns jeden Tag überzeugt (auch wenn wir es nicht merken) durch unsere inneren Motivatoren;
- Die wichtigsten mentalen Auslöser und wie sie unsere tägliche Kaufentscheidung beeinflussen;
- Die mächtigsten Überzeugungsstrukturen, die jeden in eine Überzeugungsmaschine verwandeln können;
- Ein Schritt-für-Schritt-Leitfaden, den Sie anwenden können, um Ihre Verkäufe zu steigern, ohne Mitarbeiter einstellen oder Ihr Produkt ändern zu müssen (nur durch Änderung der Kommunikation);
- Wie das menschliche Gehirn funktioniert, wenn es darum geht zu entscheiden, ob man dem Verkäufer glaubt oder nicht.
- Und so weiter!
Unkompliziertes Copywriting war das erste gedruckte Buch in Brasilien zu diesem Thema, es ist also ein Klassiker und ein Muss für Marketingprofis, Werber, Unternehmer, Verkäufer, Kommunikatoren, Copywriter und natürlich für jeden, der die ganze Macht der Überzeugung genie en möchte.
Es ist das, was Sie sagen und schreiben, das den Lauf Ihres Lebens bestimmt.
Überzeugende Menschen kommen viel weiter. Und jetzt, da Sie dieses Buch in den Händen halten können, gibt es keine Grenzen, wohin Sie gehen können.
Viel Spa beim Lesen!
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