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Mit Olympischem Verkaufen Zum Erfolg: So Werden Sie Ein Top-Verkäufer
Paperback
ISBN13: 9783658056483
Publisher: Springer Gabler
Published: Feb 10 2015
Pages: 114
Weight: 0.36
Height: 0.28 Width: 5.83 Depth: 8.27
Language: German
Dieses Buch vermittelt Verkäufern und Vertriebsmitarbeitern, wie sie Spitzenleistungen erzielen und ihren Vorsprung gegenüber der Konkurrenz so ausbauen, dass er unweigerlich zum Abschluss führt. Ausschlaggebend für den Verkaufserfolg ist dabei meist nicht das überlegene Produkt oder die umfassendere Dienstleistung, sondern der kleine, aber feine Unterschied zwischen einem guten und einem sehr guten Verkäufer. Genau darauf kommt es an, denn im Verkauf ist es ähnlich wie im Sport: Nur der Erste macht den gro en Deal. Der Zweite ist der erste Verlierer.
Rainer Frie erkläutert die wichtigsten Strategien und Techniken für erfolgreiche Verkaufsgespräche - und das abhängig vom jeweiligen Kundentyp. Er erklärt, welche vier Grundtypen es nach INSIGHTS MDI(R) gibt, woran man diese erkennt und wie man sie typgerecht und erfolgreich zum Kauf führt. Das Buch ist kompakt, klar strukturiert, zum schnellen Durcharbeiten gedacht und für die direkte Umsetzung im Verkaufsalltag geeignet.
Mit einem Vorwort der dreifachen Olympiamedaillen-Gewinnerin Christa Kinshofer.
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