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Instrumente Zur Strategieentwicklung: Methodische Unterstützung Für Praktiker
Paperback
Series: Essentials
ISBN13: 9783658326876
Publisher: Springer Gabler
Published: Jan 24 2021
Pages: 67
Weight: 0.22
Height: 0.16 Width: 5.83 Depth: 8.27
Language: German
Dieses essential unterstützt bei der Entwicklung von Unternehmens- bzw. Geschäftsfeldstrategien, indem es die dafür wichtigsten Instrumente vorstellt. Dabei liegt die Besonderheit darin, dass die ausgewählten Methoden in sich schlüssig sowie mit dem allgemeinen Strategieprozess abgestimmt sind, wodurch jedes Instrument einen zentralen Beitrag leistet. Um die Überleitung in die Praxis zu erleichtern, werden die Instrumente nicht nur von konkreten Handlungsempfehlungen begleitet, sondern auch von einem durchgehenden Beispiel. Das Buch bietet für die erfolgreiche Strategiearbeit sonach ein kompaktes Gesamtpaket, das durch die Eingrenzungen einen hohen Nutzen für die Praxis verspricht.
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