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Dialogmarketing Perspektiven 2013/2014: Tagungsband 8. Wissenschaftlicher Interdisziplinärer Kongress Für Dialogmarketing
Paperback
ISBN13: 9783658052317
Publisher: Springer Nature
Published: Apr 24 2014
Pages: 272
Weight: 0.75
Height: 0.59 Width: 5.83 Depth: 8.27
Language: German
Emotionen im crossmedialen Dialog.- Social CRM.- CRM zwischen Theorie und praktischer Umsetzung.- Customer Journey Analyse.- Change Management im Online-Zeitalter.- Gamification in der Unternehmenspraxis.
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