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Betriebswirtschaftslehre Für Ingenieure
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Business GeneralManagementTechnology & Engineering
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ISBN13: 9783662622629
Publisher: Springer Gabler
Published: Oct 1 2020
Pages: 804
Weight: 2.83
Height: 1.63 Width: 6.61 Depth: 9.45
Language: German
Ingenieure tragen wesentlich dazu bei, dass Unternehmen ihre Ziele erreichen und wirtschaftlich erfolgreich sind. Dafür ist einerseits betriebswirtschaftliches Know-how Voraussetzung sowie andererseits ein Grundverständnis des Zusammenwirkens von Technik und Ökonomie unter Berücksichtigung wirtschaftlicher Konsequenzen sowie unternehmerischer Rahmenbedingungen. Beide Seiten angemessen zu berücksichtigen und deren Zusammenspiel darzustellen, ist zentrales Anliegen des vorliegenden Buches. Neben den klassischen Grundlagenbereichen (Produktion, Absatz und Marketing, Finanzierung, Jahresabschluss und Unternehmensführung) werden spezielle Themen aus der Kosten- und Investitionsrechnung vertiefend präsentiert, die eine hohe Affinität zur Ingenieurstätigkeit aufweisen. Die dritte Auflage wurde umfassend überarbeitet und aktualisiert.
Lösungen zu den Übungsaufgaben werden zur Verfügung gestellt.
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