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Festival and Events Management

Festival and Events Management

Hardcover

Business GeneralManagementTechnology & Engineering

ISBN10: 1138133302
ISBN13: 9781138133303
Publisher: Routledge
Published: Nov 2 2015
Pages: 440
Weight: 1.75
Height: 1.00 Width: 6.14 Depth: 9.21
Language: English
Festival and Events Management: an international perspective is a unique text looking at the central role of events management in the cultural, tourism and arts industries. With international contributions from industry and academia, the text looks at the following: * Events & cultural environments * Managing the arts & leisure experience * Marketing, policies and strategies of art and leisure management Chapters include exercises, and additional teaching materials and solutions to questions are provided as part of an accompanying online resource.

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