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Don't Get Duped: A Consumer's Guide to Health and Fitness
Paperback
Health GeneralConsumer ReferenceGeneral Fitness
ISBN13: 9781573929226
Publisher: Prometheus Books
Published: Dec 1 2001
Pages: 358
Weight: 1.05
Height: 0.74 Width: 6.08 Depth: 9.02
Language: English
The topics covered include the real meaning of oscientifically proven, methods for quantitatively analyzing such claims as more energy and improved strength, alternative healthcare treatments vs. hard science, fad diets, aging remedies, abuse of the labels certified and licensed, plus an extremely useful glossary explaining commonly used marketing terms. To reinforce his message, Forness has originated the Bozo du Jour Award, bestowed on various individuals, groups, or companies that have created or participated in misleading advertising, or have done something that could harm consumers.
Before you begin yet another weight loss or fitness program or buy the next healthcare product, you owe it to yourself to read what Dr. Forness has to say.
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