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Analyzing Decision Making: Metric Conjoint Analysis
Paperback
Series: Quantitative Applications in the Social Sciences, Book 67
ISBN13: 9780803927575
Publisher: Sage Publications, Inc
Published: Mar 1 1988
Pages: 96
Weight: 0.27
Height: 0.20 Width: 5.50 Depth: 8.50
Language: English
Presents new survey instruments which can be used to elicit information from respondents about preferences. He also chooses samples, collects data, and analyzes it to contruct somthing akin to demand equations.
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