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Who You Are Is Costing You Money: How Identity, Emotions, and Self-Worth Shape Your Financial Life
Paperback
Publisher: Independently Published
Published: Jul 13 2026
Pages: 162
Weight: 0.45
Height: 0.41 Width: 6.00 Depth: 9.00
Language: English
How Identity, Emotions, and Self-Worth Shape Your Financial Life
You've read the financial books.
You've watched the videos.
You've downloaded the budgeting apps.
You know what you're supposed to do.
So why are you still struggling with money?
The answer may have nothing to do with your income, your financial knowledge, or your investment strategy.
It may have everything to do with who you believe you are.
In Who You Are Is Costing You Money, Priscila Cosentino explores the hidden psychological forces that shape every financial decision you make. Drawing from behavioral economics, neuroscience, psychology, and real-world financial behavior, this book reveals why lasting financial success is rarely a money problem and almost always an identity problem.
Most people focus on changing their bank accounts.
Few realize they must first change the beliefs, emotions, and self-image managing those bank accounts.
Inside this powerful book, you'll discover:
Why your financial habits were formed long before your first paycheck
How childhood experiences secretly influence your relationship with money
The emotional triggers behind overspending, under-earning, and financial self-sabotage
Why knowledge alone rarely creates wealth
The hidden connection between self-worth and financial success
How limiting beliefs create invisible ceilings on your income
Why some people repeatedly lose money despite earning more
Practical tools to rewire your financial identity and create lasting changeThis is not another book about budgeting, saving, or investing.
It's a book about the person making those decisions.
Because every financial choice is filtered through your identity.
Every investment is influenced by your emotions.
Every opportunity is measured against what you believe you deserve.
And until those deeper patterns change, your financial results will continue to reflect them.
If you've ever felt stuck financially despite working hard...
If you've ever wondered why you keep repeating the same money patterns...
If you've ever sensed that something deeper is holding you back...
This book will help you uncover the real reason.
Because the most expensive thing in your financial life isn't a bad investment, a poor decision, or a market crash.
It's a limiting belief you haven't examined yet.
And that belief may be costing you more money than you realize.
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