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Visual and Multimodal Research in Organization and Management Studies

Visual and Multimodal Research in Organization and Management Studies

Paperback

Series: Routledge Studies in Management, Organizations and Society

Business GeneralManagement

ISBN10: 0367786842
ISBN13: 9780367786847
Publisher: Routledge
Published: Mar 31 2021
Pages: 228
Weight: 0.65
Height: 0.60 Width: 5.90 Depth: 8.90
Language: English

This volume brings together two hitherto disparate domains of scholarly inquiry: organization and management studies on the one hand, and the study of visual and multimodal communication on the other. Within organization and management studies it has been recognized that organizational reality and communication are becoming increasingly visual, and, more generally, multimodal, whether in digital form or otherwise. Within multimodality studies it has been noted that many forms of contemporary communication are deeply influenced by organizational and managerial communication, as formerly formal and bureaucratic types of communication increasingly adopt promotional language and multimodal document presentation.

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Höllerer, Markus

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Management