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Open Daily: 10am - 10pm | Alley-side Pickup: 10am - 7pm
3038 Hennepin Ave Minneapolis, MN
612-822-4611
Value-Added Selling: How to Sell More Profitably, Confidently, and Professionally by Competing on Value--Not Price

Value-Added Selling: How to Sell More Profitably, Confidently, and Professionally by Competing on Value--Not Price

Hardcover

ManagementMarketing

Publisher Price: $40.00

ISBN10: 1260134733
ISBN13: 9781260134735
Publisher: Mcgraw Hill Book Co
Published: Jul 23 2018
Pages: 368
Weight: 1.20
Height: 1.40 Width: 6.30 Depth: 9.20
Language: English
The global, go-to guide that started the Value Selling Revolution--now updated for today's market


Value is about more than just price. Good salespeople understand that and know what differentiates their products from that of competitors. In the first edition of Value-Added Selling, industry guru Tom Reilly tackled the most common problem that salespeople faced: overcoming customer concerns about pricing. That book went on to become the global, go-to guide for value-added selling. Since then, the industry-and the world--has changed dramatically. Developments in technology, including price comparison apps and search engines, now provide consumers with more information than ever, making it much harder to value and sell your product. Additionally, millennials, who now comprise the largest population in the workforce, prefer to do things differently than prior generations. This updated fourth edition of Reilly's classic guide examines the latest trends and technology that have impacted the market and provides expert advice on leveraging current technology to increase sales.

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