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The New Strategic Landscape: Innovative Perspectives on Strategy

The New Strategic Landscape: Innovative Perspectives on Strategy

Paperback

Series: Cass Business Press

ManagementMarketing

ISBN10: 1349347493
ISBN13: 9781349347490
Publisher: Palgrave
Published: Oct 19 2012
Pages: 181
Weight: 0.61
Height: 0.41 Width: 6.14 Depth: 9.21
Language: English
The business challenges of organizations are increasingly complex; strategists need a rich choice of approaches in order to respond. Too few strategy models challenge the dominate paradigm of rational analysis, choice maximisation and planned implementation. This rich collection from an eclectic group of strategists provides alternatives.

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