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Technology and Innovation for Marketing
Hardcover
ISBN13: 9781138323155
Publisher: Routledge
Published: Aug 29 2018
Pages: 130
Weight: 0.97
Height: 0.38 Width: 6.69 Depth: 9.61
Language: English
Including a wealth of empirical and theoretical contributions, models, approaches methods, tools and case studies, this book is essential reading for marketing strategy, digital marketing, and innovation students, as well as marketing practitioners.
1 different editions
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Technology and Innovation for Marketing
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