Open Daily: 10am - 10pm | Alley door pickup 10am - 7pm 3038 Hennepin Ave Minneapolis, MN
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  • Open Daily: 10am - 10pm
    Alley-side Pickup: 10am - 7pm

    3038 Hennepin Ave Minneapolis, MN
    612-822-4611

Open Daily: 10am - 10pm | Alley-side Pickup: 10am - 7pm
3038 Hennepin Ave Minneapolis, MN
612-822-4611
Strategy and Performance: Achieving Competitive Advantage in the Global Marketplace

Strategy and Performance: Achieving Competitive Advantage in the Global Marketplace

Ghobadian, A.
O'Regan, N.
Gallear, D.

Paperback

EconomicsManagement

ISBN10: 1349512656
ISBN13: 9781349512652
Publisher: Springer Nature
Published: Dec 19 2003
Pages: 316
Weight: 0.73
Height: 0.69 Width: 5.00 Depth: 8.00
Language: English
Terms such as the 'new competitive landscape', 'hypercompetition' and 'inherent instability and change' have been used over the past decade to describe the changing global competitive environment. A plethora of strategic and operational measures have been used to enable firms to gain sustainable competitive advantage, with varying degrees of success. Yet we remain in largely uncharted territory with strategic preparation for the future becoming a critical activity. Strategy and Performance provides academics, practitioners and students with a highly focused approach to competing in the global marketplace.

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