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Strategic CEO Communication
Paperback
Business GeneralManagementMarketing
ISBN13: 9781032725543
Publisher: Routledge
Published: Jan 22 2026
Pages: 180
Weight: 0.56
Height: 0.40 Width: 6.00 Depth: 9.00
Language: English
This book shows how CEOs can communicate strategically, ethically, and effectively with external and internal stakeholders. It is ideal for advanced students in programs related to public relations and communication or corporate leaders seeking research-informed guidance on effective communication for strategic success.
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