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Strategic Account Strategy
Paperback
ISBN13: 9780983330011
Publisher: Lightning Source Inc
Published: May 2 2011
Pages: 64
Weight: 0.38
Height: 0.13 Width: 8.50 Depth: 11.00
Language: English
Strategic Account Strategy is designed to help corporations and businesses develop key/strategic and global account programs, and for individual key/strategic and global account managers to develop strategy and action programs for individual accounts. The volume comprises a set of frameworks in two books: Book 1 -The Strategic Account Program and Book 2 - Planning for Strategic Accounts.
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