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Open Daily: 10am - 10pm | Alley-side Pickup: 10am - 7pm
3038 Hennepin Ave Minneapolis, MN
612-822-4611
Strategy Manual: How to build relevant competitive advantage

Strategy Manual: How to build relevant competitive advantage

Paperback

Series: Management Manuals, Book 2

Management

ISBN10: 9079841102
ISBN13: 9789079841103
Publisher: Lightning Source Inc
Published: May 15 2018
Pages: 84
Weight: 0.37
Height: 0.22 Width: 6.00 Depth: 9.00
Language: English
Innumerable books have been published on (new) concepts of strategy. But when I was mentoring executives during their EMBA or on the job, I could not find a single simple manual about how to apply these concepts to real life.My book is a manual that gives you the steps towards building a strategy. It can also be used as a checklist to assess an existing strategy.It has been compiled for people with years of experience in their function who are relatively new to being involved in a company-wide strategy creation process.At the core, this book is about customer needs and competitive advantage. I have seen courses focus on one or the other. To me, the essence of strategy is establishing a link between both these areas.Strategy Manual is book #2 in the Management Manuals series by Bas van Heel

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Management