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The Strategic Use of Stories in Organizational Communication and Learning

The Strategic Use of Stories in Organizational Communication and Learning

Hardcover

Business GeneralMarketing

ISBN10: 076561412X
ISBN13: 9780765614124
Publisher: Routledge
Published: Jan 31 2005
Pages: 272
Weight: 1.21
Height: 0.91 Width: 6.38 Depth: 8.98
Language: English
Designed for students and practitioners in the fields of organizational behavior and human resource training and development, this book examines improving organizational communication. Terrence Gargiulo shows how the use of storytelling is the key to effective communication and learning.

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