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612-822-4611
Strategic planning in logistics and business development

Strategic planning in logistics and business development

Paperback

Management

ISBN10: 6207615689
ISBN13: 9786207615681
Publisher: Our Knowledge Publishing
Published: Jun 4 2024
Pages: 92
Weight: 0.32
Height: 0.22 Width: 6.00 Depth: 9.00
Language: English
Strategic planning is used as a mechanism for commercial and productive development by organizations. Therefore, it becomes a control mechanism for the development of commercial and productive standards, making this tool a mechanism of recognition of what the market can inform and thus, of the commercial opportunities to exploit. This book exemplifies, through market research, the way in which the competitive development of micro-businesses can be planned, especially in sectors such as logistics and direct customer service.

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Gonzalez Muñoz, Verónica Alejandra

Also in

Management