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Strategic Management
Paperback
ISBN13: 9781036243593
Publisher: Sage Publications Ltd
Published: Jun 7 2027
Pages: 720
Language: English
This updated edition ensures you stay ahead of the curve with dedicated chapters on green strategy and sustainability, alongside in-depth coverage of digital transformation and public sector strategy. By bridging the gap between foundational theory and modern practice, the text explores how strategies often emerge organically in smaller businesses and evolving markets.
Key features include:
85+ International Case Studies: Over 50 real-world cases in the book plus 35 additional online cases offer unparalleled insights into global industry trends.
Comprehensive Coverage: Maps to core course requirements including strategy implementation, entrepreneurship, and innovation.
Critical Engagement: Packed with exercises designed to stimulate appraisal and reflection on complex strategic issues.
Suitable for both undergraduate and postgraduate study, this is your go-to resource for mastering strategic thought in the 21st century.
International Potential
With a diverse author team and case studies spanning Asia, Europe, and the US, this text offers a truly global perspective. It is less Anglo-centric than competing titles, making it highly relevant for students and lecturers across Northern Europe, APAC, and beyond.
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