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Transformación Empresarial con IA: Del Análisis Predictivo a la Excelencia Operacional
Paperback
Publisher: Independently Published
Published: Dec 2 2022
Pages: 420
Weight: 1.23
Height: 0.86 Width: 6.00 Depth: 9.00
Language: Spanish
En un mundo de negocios donde la competencia es feroz y la data fluye a una velocidad sin precedentes, la Inteligencia Artificial ha dejado de ser una promesa futurista para convertirse en el motor de la excelencia operacional y la ventaja competitiva sostenible. Está su organización realmente preparada para esta revolución, o sigue anclada en la analÃtica retrospectiva que solo muestra lo que ya pasó?
Transformación Empresarial con IA: Del Análisis Predictivo a la Excelencia Operacional es su guÃa esencial para liderar la era de la inteligencia artificial. Escrito por Jimmy R. Zabala Riveras, experto en Machine Learning y AI Aplicado a los Negocios, este libro va más allá del hype para ofrecer un roadmap pragmático y estratégico que le permitirá- Desmitificar la IA: Comprenda los fundamentos del Machine Learning y el Deep Learning, y las tecnologÃas maduras como la Visión por Computador y el Procesamiento del Lenguaje Natural, que están redefiniendo lo que es posible en los negocios.
- Dominar el Análisis Predictivo: Descubra cómo transformar vastos volúmenes de datos en pronósticos accionables. Aprenda a aplicar modelos de regresión, clasificación y series temporales para anticipar tendencias, optimizar procesos y mitigar riesgos con una precisión sin precedentes.
- Desbloquear el Porqué del Comportamiento del Consumidor: Sumérjase en la innovadora intersección de la ciencia de datos y el neuromarketing. Conozca cómo la metodologÃa NUMELA(TM) (Neuromarketing Using Machine Learning for Effective Monetization Analytics), desarrollada por el autor, fusiona el análisis del comportamiento observable con las motivaciones emocionales y cognitivas subconscientes. Esta comprensión profunda le permitirá crear estrategias de marketing y monetización que resuenen a un nivel fundamental con sus clientes.
- Operacionalizar la IA con Éxito: Aprenda a construir una estrategia de IA orientada a resultados. Domine la disciplina del MLOps para desplegar y monitorear modelos de forma fiable, y descubra cómo la gestión del cambio organizacional y una cultura de datos robusta son cruciales para la adopción y el éxito a largo plazo.
- Impulsar la Excelencia Operacional y la Innovación Disrruptiva: Explore casos de uso probados en la optimización de la cadena de suministro, la hiper-personalización de la experiencia del cliente y la automatización inteligente de procesos. Descubra cómo la IA está habilitando modelos de negocio completamente nuevos, desde Hiper-Personalización como Servicio hasta Resultados como Servicio, redefiniendo las reglas de la competencia.
- Prepararse para el Futuro con Confianza: Conozca las tendencias emergentes como la IA Explicable (XAI) y la Inteligencia Aumentada. Comprenda cómo construir una organización ágil, adaptable y ética que no solo responda a la próxima ola de innovación, sino que la lidere, asegurando un impacto positivo y sostenible.
- Jimmy R. Zabala Riveras, con su enfoque práctico y su experiencia en la aplicación de IA para multinacionales como Mondelez y Nestlé, asà como en empresas de tecnologÃa en Europa y Latinoamérica, le equipa con el mindset y las herramientas necesarias para transformar su negocio del análisis predictivo a la excelencia operacional.
Transformación Empresarial con IA no es solo un libro; es un llamado a la acción para que los lÃderes adopten una visión más ética, inclusiva y verdaderamente transformadora de la IA, convirtiéndose en arquitectos de un futuro donde la tecnologÃa y la sabidurÃa humana se unen para crear un valor sin precedentes.
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