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Selling from Trust: How to Turn Trust into a Sale
Paperback
ISBN13: 9781958032404
Publisher: Here I Am Publishing, LLC
Published: Feb 21 2026
Pages: 216
Weight: 0.65
Height: 0.46 Width: 6.00 Depth: 9.00
Language: English
Salespeople today often live in an environment full of force-fed, top-down selling systems, where they are trained and directed to repeat the same monotonic, robotic words with every customer, regardless of how their customer prefers to be spoken to. In Selling from Trust, Thomas Morin offers a more human-centered approach that's based on the art of the sale, rather than the science. It's not a selling strategy, but a communication strategy that's built around how customers prefer to communicate when they're developing their own personal relationships.
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