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The Sage Handbook of International Marketing

The Sage Handbook of International Marketing

Hardcover

ManagementMarketing

ISBN10: 1412934281
ISBN13: 9781412934282
Publisher: Sage Publications Ltd
Published: Jan 30 2009
Pages: 568
Weight: 2.60
Height: 1.60 Width: 7.20 Depth: 9.60
Language: English
International marketing underwent fundamental changes in the last two decades - The Handbook of International Marketing examines the state of the art in research in international marketing during this period.

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